This article finds out what increasing consolidation in the hotel industry could mean for travel programmes.
“It does have an impact on competition and creates challenges. There is less room for healthy, robust conversation about rates and it allows chains to be smarter about how they manage inventory as clusters, depending on whether they are in one brand or competing brands, to give greater returns for the portfolio.
But with consolidation, companies are selling off properties so there is always the opportunity for smaller to mid-scale players to bring in some really nice hotels with good catchment and loyalty, and that brings the opportunity to invest in the business.” Raj Sachdave, Managing Partner – Black Box Partnerships.
Read the full article by Catherine Chetwynd on page 72 here.